Colubris Networks, the leading global provider of intelligent wireless LANs (WLANs) for enterprises and service providers, today announced it has launched the new Colubris Advanced Partner Program (CAPP), a worldwide reseller program designed to provide partners with new market opportunities and the tools they need to drive maximum revenue with award-winning Colubris products and services. With three levels of participation – Authorized, Select and Premier – the program combines margin-building incentives and rewards, technical and sales training, marketing support and account management to help partners quickly and easily reap the dividends of their relationship with the industry’s leading WLAN provider.
The CAPP recognizes and rewards reseller partners who have demonstrated a unique expertise in effectively selling Colubris WLAN products and solutions. The three levels of the CAPP are as follows:
- Authorized Partner: Partners at this entry-level membership enjoy an enhanced level of support from Colubris, including access to Colubris WLAN products and services, technical support, sales and technical training, and a wealth of marketing and sales tools featured on the Colubris Partner Portal.
- Select Partner: This enhanced membership is applicable for members that have demonstrated prior success in strategically capturing WLAN market share and are interested in furthering their investment with Colubris. Select Partners will benefit from an increased level of support from Colubris, including access to award-winning WLAN products and services, technical support, market development funds, sales and technical training, and a wealth of marketing and sales tools on the Colubris Partner Portal.
- Premier Partner: At the highest level of membership, Premier Partners are a strategic group of partners that have demonstrated superior expertise in planning, designing, implementing and supporting WLAN solutions. Premier Partners go beyond merely selling Colubris WLAN solutions, often providing value-added services and support such as training, installation and configuration services. As a reward, Colubris offers its Premier Partners the highest level of economic incentives, support and commitment.
Colubris offers Select and Premier Partners special programs designed to help grow their WLAN business, including:
- Market development funds (MDF): Allocated monthly based on a reseller’s volume of Colubris product and service purchases, MDF may be used for approved marketing activities, such as trade shows, local events, email marketing and other lead-generation activities.
- Campaign on demand: Colubris helps deliver customized campaigns that build new business. Partners can quickly and easily execute lead generation campaigns using an array of email, direct mail and seminar marketing materials available online.
- Online deal registration: When partners register their deals online, they receive additional financial incentives as part of the program.
“This new program is ideal for CLC Networks as it provides us with excellent sales and marketing support, business and financial incentives, and of course, the ability to successfully sell the leading technology in the WLAN space,” said Michael Wagoner, vice president of engineering with CLC Networks. “We’ve found that Colubris’ 802.11n wireless networking solution is a high performing and easy to manage solution, and this program will help us be successful in selling Colubris products.”
As part of the new partner program, Colubris has launched a new Partner Portal that provides partners with a host of sales and marketing tools, including product collateral, presentations and online training classes, as well as self-service MDF management and online deal registration.
The Colubris Intelligent Mobility Solution features an 802.11n-ready architecture that allows companies to migrate to the newest wireless standard without forklift upgrades to their networks. The product line comprises the Colubris MultiService Controllers (MSCs), MultiService Access Points (MAPs), Wireless Client Bridge and a Network Management System that provide secure connectivity and seamless mobility for any environment. Colubris solutions scale to support deployments of all sizes and their centralized management capabilities simplify installation for resellers.
“Colubris continues to be committed to our channel partners. Our new partner program was designed to provide additional financial incentives and sales tools to allow our resellers to continue to generate additional revenue and expand their market reach,” said Tom Racca, vice president of marketing of Colubris Networks. “This program, along with the Partner Portal and online resources, gives our partners all the tools and resources they need to be successful in selling Colubris’ award-winning products.”
For more information on the new partner program, please contact sales@colubris.com.
About Colubris
Colubris Networks is the leading global provider of intelligent wireless networks (WLANs) for enterprises and service providers. Its optimized WLAN switching systems deliver unmatched bandwidth efficiency, seamless mobility and secure, easy access for thousands of organizations and 40 million users worldwide. With its “future proof” architecture, Colubris provides organizations with the most cost-effective migration from legacy standards to 802.11n. Its systems unify and integrate with existing network infrastructures, as well as security and management systems. Colubris’ numerous recognitions include Red Herring’s top 100 private companies in North America, Fierce Wireless Fierce 15, CRN’s Emerging Tech Vendors and Mobile Trax Mobility Award. For more information, visit Colubris on the Web at www.colubris.com.
