David D. Koopman Joins Coradiant Inc. as VP North American Sales

Coradiant Inc., an emerging leader in web performance management, today announced that industry sales veteran David D. Koopman has joined the company as the vice president of North American sales.  Koopman joins Coradiant with more than 20 years of experience in information technology and sales, having held executive-level positions at leading companies such as Pegasystems Inc., Telespectrum Worldwide, and Reflex Technologies.

“In any economy, the skill and depth of the team is a critical element of success,” said Michael Chuli, CEO of Coradiant. “David’s addition to the Coradiant team is a great step for our plans, and we look forward to furthering a strong customer-centric sales organization.”

Most recently, Koopman was the National Sales Director, Healthcare and Insurance, for Pegasystems Inc., a leading provider of rules-based, Internet-architected enterprise Customer Relationship Management (eCRM) and Business Process Automation software solutions.  In this role, he was responsible for launching the Company’s vertical sales initiative into the healthcare industry. He was instrumental in rapidly creating a sales team that established strong customer relationships between Pegasystems and several Blue Cross Blue Shield organizations, providing the latter with self-funding solutions with accelerated ROI.  Prior to joining Pegasystems, Koopman was a Managing Director at Telespectrum Worldwide, the fifth largest publicly held provider of outsourced call center and customer service solutions in North America. At Telespectrum, his client base included numerous Fortune 500 companies such as Colgate Oral Pharmaceuticals, the Red Cross, General Electric, MBNA, Sprint, Fleet, Data General, NYNEX/Bell Atlantic, Lucent Technologies and Sybase. As an entrepreneur, Koopman co-founded Reflex Technologies, providing technical films and solutions internationally to GE Medical Systems, Seimens, Gentex, Hughes Aircraft, TRW, Oxford Magnet Technologies and Toshiba.

He is a past Board Member of AIMCAL, and holds a B.S. degree in Business Administration from Babson College.

About Coradiant
Coradiant is a global leader in web performance optimization solutions.  The company’s Collaborative Performance Management solutions are a unique blend of patent-pending OutSightTM technology, proven processes, and deep technical expertise. Taken together, they are a superior solution for monitoring, managing, and improving web business systems.

Since 1997, Coradiant has been increasing capacity, improving service levels, and reducing costs for e-businesses, application service providers, and firms with mission-critical web initiatives. In addition to web performance services, Coradiant’s research arm performs testing and offers strategic product guidance to world leaders in networking, processing, and online technology.  Coradiant is headquartered in Boston, Massachusetts with offices and facilities in Silicon Valley, New York, and Montreal, Canada.  For more information visit www.coradiant.com or call 1-877-731-7277 in North America.

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