Enpocket, the leading provider of mobile marketing solutions, has returned its first operating profit 6 months ahead of schedule. The company, which develops mobile marketing for operators, media owners, marketers and their agencies, has built a broad-based technology, analytics and media services business.
Since launch in September 2001, Enpocket has been a pioneer in defining how mobile marketing is best deployed, setting standards and delivering hundreds of successful campaigns. Many of the largest international brands have become Enpocket clients including Levi’s, Fox, Nike, McDonalds, Orange, O2, BBC, Vodafone, Doritos, Honda, HSBC, Expedia, Cadbury’s, Coca-Cola, Claritas and Emap.
Jonathon Linner, CEO of Enpocket, said of the achievement: ‘ We are delighted to have reached this important milestone ahead of schedule. It is testament to the vision and professionalism the Enpocket team has brought to developing the medium.”
Jonathan Ebinger, partner at Nokia Venture Partners – one of Enpocket’s primary investors – added: “Enpocket has consistently led the market in developing, and proving the value of, responsible mobile marketing. Major brands both sides of the Atlantic are now benefiting from the many ways mobile can enhance customer acquisition and retention activity through Enpocket. We are proud to have supported the company from launch and will continue to provide significant backing.”
The company has offices in London, New York and Los Angeles.