Press Release Archives

Industry Veterans Join GlassHouse Technologies, Inc. to Continue Company’s Expansion in Tri-State and Pennsylvania Area

GlassHouse Technologies, Inc, the leading provider of independent storage consulting and services, announced today the expansion of its New York, tri-state and Pennsylvania regional client delivery and sales effort with the addition of Mark Werrell as General Manager and John Lippman as Director of Sales. The move marks an increase in expert coverage in the metro region to support the company’s growing roster of clients. Werrell joins GlassHouse from Cambridge Technology Partners, where he served as New England Regional Director. Prior to joining Cambridge, he Continue reading →

OutStart Joins PeopleSoft Partner Connection Program

  OutStart, the leading provider of the only proven, content-centric software product family for learning, today announced that it has joined the PeopleSoft Partner Connection Program. OutStart is considered a leading learning content management software (LCMS) provider by Gartner, IDC, and Meta Group. Providing a learner-focused and content-centric approach to learning, OutStart’s learning applications enable the development, management and delivery of personalized learning content natively to multiple channels, including the Web, CDs, training guides, classroom presentations and personal digital assistants (PDAs), which gives learners the Continue reading →

Enpocket helps boost ratings and awareness for The History Channel with mobile marketing campaign

Enpocket, the leading mobile marketing solutions provider, is working with The History Channelâ to drive viewers to its programming such as the broadcast of BARBARIANS. The mobile marketing drive for The History Channel helps create loyalty and build brand recognition by keeping the core audience in touch with programming information. For BARBARIANS, according to an Enpocket company study, 40% of those impacted by the campaign went on to watch The History Channel and 18% watched the BARBARIANS program. Enpocket Insight, which carries out independent research Continue reading →

William Hill licenses the Enpocket Engine for customer relationship management via mobile

Enpocket, the leading mobile marketing solutions provider, has announced that William Hill, the UK’s most respected betting company, has licensed the Enpocket Engine, the world’s most widely used mobile marketing software, to deliver time-sensitive betting odds and information to sports fans across the UK. William Hill launched a major campaign to build its mobile database in the run-up to the Cheltenham Gold Cup on Tuesday 16th March. Posters in 1500 UK-licensed betting offices give sports fans the opportunity to text the keyword ‘CHELT’ to short Continue reading →

Enpocket signs exclusive technology deal with J-Mobile

Enpocket, the leading mobile marketing solutions provider, has signed a licensing deal with the rising Japanese mobile advertisement company, Japan Mobile Communications (J-Mobile) to provide the Enpocket Engine for Vodafone K.K’s mobile Internet ad serving, campaign management and reporting. Through the deal J-Mobile (co-owned by Vodafone K.K. and Cyber Communications Inc.) is using the Enpocket Engine to produce the various media products and to deliver different types of advertisements to 12.8 million Vodafone K.K. mobile Internet users. The deal demonstrates the global reach and range Continue reading →